An opportunity for competitive advantage

[H. M. Nasim]

"What business strategy is all about is, in a word, competitive advantage. The sole purpose of strategic planning is to enable a company to gain, as efficiently as possible, a sustainable edge over its competitors. The corporate strategy thus implies an attempt to alter a company's strength relative to that of its competitors in the most efficient way" (Kenichi Ohmae, 1982).

Recessionary markets and increasingly fierce global competition are two of the main challenges facing organizations today in their quest to gain and sustain competitive advantage. However, providing a level of service that stands above the rest can rarely be achieved if a supplier fails to focus on its logistics strategy, argues Tafara Svosve (MSc Supply Chain Management; CMILT). A new management approach that recognizes and locates logistics in its rightful place on a strategic platform (rather than merely a support activity) is required if organizations are to achieve and sustain competitive advantage, writes Svosve in this month's SmartProcurement.

http://www.smartprocurement.co.za/logistics_an_opportunity_for_competitive_advantage.php#sthash.BBTfrMk1.dpbs

[H. M. Nasim]

 ;) ;) ;)