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Corporate account manager (CAM)

Started by Monirul Islam, July 21, 2018, 03:26:33 PM

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Monirul Islam

In the channel, a corporate account manager (CAM) is responsible for maintaining the relationship between the clients of a value-added reseller (VAR) and the VAR. In this role, a CAM may be responsible for an entire portfolio of client relationships in multiple locations. Corporate account managers serve as the primary contact for the client, which emphasizes the need for both excellent customer skills and a thorough knowledge of the channel.

Source: Tech Target