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Stages of New Product Development

Started by arif, April 21, 2017, 11:03:33 AM

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arif

April 21, 2017, 11:03:33 AM
Stages of New Product Development

The following are the different stages of new product development −

Stage 1 − Generation of new product ideas

Stage 2 − Screening and evaluation of ideas

Stage 3 − Development and testing of concept

Stage 4 − Development of advertisement and promotion strategies

Stage 5 − Analysis of business

Stage 6 − Development of product

Stage 7 − Testing product in market

Stage 8 − Commercialization of the product



Source: https://www.tutorialspoint.com/marketing_management/marketing_management_product_life_cycle.htm
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