11 Effective Ways to Use Social Media to Promote Your Content
1. Headlines matter
2. Customize for the platform
3. Share at the right time
4. Don't be afraid to post multiple times
5. Ask questions
6. Share on the right platform
7. Pay to play
8. Maximize your brand advocates
9. Leverage communities
10. Experiment with content creator communities
11. What's NextSource: http://www.curata.com/blog/11-effective-ways-to-use-social-media-to-promote-your-content/