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Job Market Trend and Required Skills => Digital Marketing => Skill & Certification Focused Exclusive Job Openings => The Various Modules in Digital Marketing => Topic started by: Rokeya on October 17, 2018, 11:50:33 PM

Title: Marketing Foundation
Post by: Rokeya on October 17, 2018, 11:50:33 PM
Brand
This foundation module introduces your team to the principles of brand.

Content Marketing
Help your team build content that is relevant and valuable to your consumer with this foundation module.

Social Media
Your team will learn how to use social media in the most effective way for your business.

Mobile
Introduce your team to mobile marketing and explore how this emerging channel sits within the current market.

Measurement & Analytics
Explore the processes that move us from data through to analytics and insight.

Search Engine Marketing
This foundation module will help your team to use search engine marketing effectively.

Ad-Tech
Your team will be introduced to how programmatic trading works, including the different transaction types.

Programmatic
Your team will learn which buying and selling systems can best reach target audiences whilst decreasing costs and increasing profitability.

CRM & CVM
Your team will learn strategies to approach engagement with a clearer view of how, why and who to engage.

Digital Eco-system
Your team will learn how to recognise and solve integration issues and create an integrated marketing strategy.

Source: https://www.avadolearning.com/