How Small Businesses Can Win Big

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How Small Businesses Can Win Big

Small business owners are expected to wear a variety of hats as they juggle multiple roles to build their bases.

However, there's one role that may very well be the most important in 2017: the role of teacher.
Today's businesses aren't growing their bottom lines through in-your-face marketing and sneak tactics: they're doing it through education.

Yet there is no one-size-fits-all approach to educating your audience, is there? From blogging and video marketing to case studies and white papers, understanding the ideal platform to engage your audience is enough to make anyone's head spin.
Enter the recent rise of webinars, which have emerged as a flexible and robust solution for educating mass audiences. While webinars may have been seen as little more than an emerging platform in the past, recent data signals that webinars could be the not-so-secret weapon for modern businesses looking to leverage education.

Source: https://smallbiztrends.com/2017/03/webinar-best-practices.html