How to Reveal Social Selling Engagement in Your Social CRM

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Along with the news that sales executives can now measure a real financial ROI to social selling, there is even more reporting available to managers that want to see who on their sales teams are being the most active with InsideView.

New Sales Leadership Reports Reveal Social Engagement and Activity Levels

InsideView today also revealed new Sales Team Activity Reports. These extensive information reports are customizable and designed to give sales leaders a visual summary of InsideView usage within their organization. Additionally, the reports detail the monthly activity and engagement with the social selling and intelligence features InsideView is famous for. With the reports, sales leaders can monitor InsideView license usage, Company and People Insights features usage across the team, connections and referrals between team members and their personal contacts, connections with reference accounts and previous employers, and the usage of features such as Company and People Alerts. With these new administrative reports, sales leaders can set and monitor social activity goals and drive overall team performance.

Here are some of the new dashboards available to sales managers that want to measure the activity of their B2B sales teams leveraging sales intelligence for social selling.
Social CRM adoption

Adoption is always a factor with any CRM system. This is the same for Social CRM initiatives that leverage B2B sales intelligence to make your sales people more productive. Having the ability to see quickly how many of your sales people are using the sales efficiency tools you give them access to can help drive more adoption and lead to more sales pipeline and more won opportunities.

InsideView Social Selling Activity report 2

Drilling into the usage of the your sales team, sales managers will be able to identify what social selling activities are having the largest impact on your business.

    Are connections being made with decision makers leveraging your social networks?
    Have your sales teams been using daily trigger events to prioritize prospecting and opportunity management?

The end result is that CRM adoption will increase as new reports are made available. Leveraging social selling dashboards within InsideView gives complete transparency to the successes of the B2B sales intelligence being delivered..