News:

Skill.jobs Forum is an open platform (a board of discussions) where all sorts of knowledge-based news, topics, articles on Career, Job Industry, employment and Entrepreneurship skills enhancement related issues for all groups of individual/people such as learners, students, jobseekers, employers, recruiters, self-employed professionals and for business-forum/professional-associations.  It intents of empowering people with SKILLS for creating opportunities, which ultimately pursue the motto of Skill.jobs 'Be Skilled, Get Hired'

Acceptable and Appropriate topics would be posted by the Moderator of Skill.jobs Forum.

Main Menu

What career titles work with direct marketing strategies?

Started by Reyed Mia (Apprentice, DIU), April 19, 2017, 08:43:46 PM

Previous topic - Next topic

Reyed Mia (Apprentice, DIU)

What career titles work with direct marketing strategies?

What do they do?



  • identify the channels of communication to be used in a direct marketing campaign
    procure lists, print space, and TV/radio time
    create marketing materials to be employed in a direct mail campaign
    analyze the results of a direct marketing campaign, and make recommendations

Education and experience:
Media planners and analysts need at least a bachelor's with a background in media and communications; some job postings require a master's degree. They must demonstrate strong communications, organizational, and analytical skills. Analysts must be efficient at finding, analyzing, and monitoring information, and capable of reporting that information clearly to others.

What do they do?


  • capture data from commercial and public sources to create mailing/marketing lists for direct marketing campaigns
    compile databases that can produce marketing/mailing lists based upon target criteria
    buy/sell lists to different companies, and help companies select the best lists
    help plan direct marketing campaigns, and analyze responses

Education and experience
List brokers need at least a bachelor's degree in marketing or a related field. They must have experience in developing sources for names, and some methodology for improving the accuracy of lists; as well as successful sales experience. Strong computer and communications skills are required.

What do they do?


  • plans, organizes and manages a company's telemarketing campaign
    writes or reviews telemarketing scripts
    coordinates script writing, testing, list procurement and preparation, and client reports
    coordinates call center managers, trainers, and other subordinates in the campaign

Education and experience
Telemarketing executives must possess at least a bachelor's degree in marketing, business administration, or a related field, and demonstrate strong communication and management skills. Prior experience must demonstrate management success, and may include telemarketing, customer service/retention, or advertising.

https://goo.gl/z7L6wX
Reyed Mia (Apprentice, DIU)
Asst. Administrative Officer and Apprentice
Daffodil International University
102/1, Shukrabad, Mirpur Road, Dhanmondi, Dhaka-1207.
Cell: +8801671-041005, +8801812-176600
Email: reyed.a@daffodilvarsity.edu.bd